Everywhere we look nowadays, it is undeniable that we are using technological products to make our lives easier, even in marketing. For this reason, it may look like doing direct mail marketing becomes an outdated practice already. What’s unfortunate is that, too many businesses bought this concept and as a result, they discard the practice. On the other hand, before you find yourself disregarding this marketing technique, you might want to think of it over again and go on the opposite route.
As you dismiss such marketing campaign, you are actually missing lots of great opportunities, read on to know what these things are: